City University understood that student applications could no longer be taken for granted. Future students were now savvy consumers paying for a premium product, ones who shopped around and expected the very best in teaching, facilities, career prospects and extra curricular activities. City were part of a highly competitive industry and needed a high impact presentation to showcase what it had to offer – and to attract the best candidates.
We put together a series of sleek presentations for Cass Business School that could be viewed across all devices – the fluid functionality of this platform allowed us to create a sense of dynamism and excitement, while communicating all the key messages in an engaging and inspiring way. The full presentation could be delivered via multiple channels, to maximise reach. It could also be curated by staff or browsed independently by individuals, further broadening its reach.
City now has an interactive presentation that is a complete suite of courses, videos, upcoming events and ‘day-in-the-life’ stories, allowing them to stand out in a crowded marketplace and showcase their top-end facilities and resources.