Abcam, a global biotechnology business, opened their new seven storey state-of-the-art corporate headquarters at the Cambridge Biomedical Campus.
Abcam’s move combined three existing UK sites. Bringing all employees together, including R&D, laboratory, logistics, corporate and commercial functions, facilitating open collaboration between teams to improve efficiency and innovation.
To help employees and visitors orientate themselves and quickly find the best route to labs and offices we were tasked with creating an interactive wayfinding touchscreen experience.
The interactive lets people search the campus in a number of ways, by room name, room type or business unit, as well as through a free text search, showing you where you are and the quickest way to get to your chosen location.
The entire experience was designed and branded to Abcam, with fluid smartphone animations and striking interface design.
The wayfinder is now displayed on 13 touchscreens throughout the building.